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NOELIA FRAGUELAJANUARY 4,
Bad Bunny opens a TikTok account and achieves 5.2 million followers in 2 days
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A profile photo and an 8-second post, that was all the Puerto Rican singer Bad Bunny ( badbunny ) needed to take off on TikTok with 5.2 million followers in just two days . His first video was published during the early hours of Saturday, January 1, just in time to welcome the new year: “, the 'damned' thing is affectionate, I know that you will be a good year were the first words of Benito Antonio Martínez Ocasio - the artist's real name - upon his arrival on the Chinese social network.
In the short publication, we can see a Bad Bunny at home and Crypto Email List quite relaxed, enjoying his morning with a cup of coffee. Suddenly, he appears in a more formal and elegant outfit, holding a bottle of champagne and with a large Christmas tree in the background at what appears to be his New Year's Eve party. His girlfriend, Gabriela Berlingeri, also appears to give him a kiss and a hug. The video already has 9.9 million likes, 98,400 comments, 162,600 shares and just over 44 million views , a figure equivalent to the monthly listeners of his music on the Spotify platform.
Something similar had happened at the beginning of , when the singer Rosalía opened her official account rosaliavt, accumulating thousands of followers and more than 52 thousand likes in a few hours with just 3 videos.
TikTok advances without pause and in a hurry
It is no coincidence that this famous person has “migrated” to TikTok, a rapidly growing social network that broke records in downloads, surpassed 1 billion users and this year predicts overwhelming success on Instagram . In fact, a few months ago, the Puerto Rican singer deleted all of his Instagram posts - although he still maintains 36.8 million followers - a fairly smart move prior to opening his account on the platform. little dances

Even before the singer opened a profile, his music had already been part of the top 10 most popular songs in Spain and Mexico according to TikTok's Music Report , and his disappearance from the other social network generated a void and uncertainty. among fans who were waiting for some explanation for such an action.
And TikTok has become a perfect setting for artists and entrepreneurs in general to advertise and promote their work for free with the guarantee that they will reach thousands of people in a few seconds. Even if a profile does not have many followers, it can get many views and, ultimately, that is the most important objective for anyone who wants to publicize something.
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