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AI optimizes the display and adjustment of virtual screens. Media (Compatible with some smartphones and PCs) Consumers and gamers Ray-Ban Stories + Meta Smart glasses with AR functions, photo and video capture and access to virtual assistants. AI improves object recognition and interaction with voice commands. Medium (Commercially available, but with high price) Consumers and content creators Magic Leap 2 Advanced AR glasses for industrial and development environments.
AI improves interaction with digital kuwait number data environments and optimizes the visualization of 3D models. Low (Business and developer oriented) Companies and industrial sector Lenovo ThinkReality A3 AR glasses aimed at businesses for productivity, design and training. models into real environments. Media (Available for businesses with compatible hardware) Companies and developers *Accessibility legend table 1 and 2: High: Available to most users or companies without major technical requirements or investment.
Medium: Requires specific hardware/software or is limited to certain industries. Low: Accessible only to specialized industries or those with high acquisition costs. Benefits of hyper-personalized experiences with AI and AR in marketing We've already seen that hyper-personalized experiences with AI and AR are changing the relationship between brands and consumers, allowing for more relevant and effective interactions. But what concrete benefits do they bring to brands and consumers? Increased conversion and consumer confidence Being able to visualize a product in its real context before purchasing it reduces uncertainty and speeds up decision-making.
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